All Rights Reserved. I actually don't fault Mayer for the Yahoo debacle as much as I do the Yahoo board for not recognizing what type of leader they needed for this assignment. If the people you lead are afraid to make mistakes. Mayer appeared uninterested in the business side of the company, insisted she was always right, and was pedantic in her leadership style. In a statement, Mayer said: “I am honored and delighted to lead Yahoo!” She takes over during a challenging time for the company, As speaking of leadership, it seems like man are preferred than woman because in common sense man is more strongly connected to the concepts of power and influence. If there's a silver lining here, it is this: it's never too late to lead better. I don't begrudge anyone a fair wage, but as the highest paid … June 29, 2013 by yws5088 5 Comments. Just this week, Miguel Helft authored a meaty article chronicling Mayer's tenure at Yahoo. Marissa Mayer. Mayer is a persuasive speaker. What she should have done was build alignment around a well conceived, collaborative effort based upon an a clear vision for the future. The reality is that it takes no effort to cling to your current thinking; however to change your mind requires you to challenge your mind. She has had trouble understanding there's a big difference between standing on conviction versus just wanting to win an argument. You may opt-out by. Mayer has attempted to ideate her way to the future by implementing any number of disparate initiatives that felt like a series of one-off imposed mandates. There's an old Roman saying, "He who control the army wins" - Mayer lost this battle in the early days. If you dismiss the opinions of your team, don't be shocked when they stop sharing their insights. When evaluating a position on any given topic, smart leaders must ask themselves, are they trying to learn something, or are they just trying to justify their opinion? A question worth asking is, why didn't the Yahoo board of directors recognize this? Marissa Mayer shows that she has this unique, paradoxical mix of transformational leadership and very exacting, perfectionistic focus on individual tasks. The web giant’s chief executive, Marissa Mayer, would be diving in tandem with the Yahoo brand, resigning from its board if and when the deal closes. The concept of transformational leader is this case is described as the style of leadership in which the leader can inspire changes to the followers (Kendrick, 2011). Remote health initiatives to help minimize work-from-home stress; Oct. 23, 2020 From day one, Mayer could have talked less and listened more. Copyright 2020  . EY & Citi On The Importance Of Resilience And Innovation, Impact 50: Investors Seeking Profit — And Pushing For Change, Michigan Economic Development Corporation With Forbes Insights, Miguel Helft authored a meaty article chronicling Mayer's tenure at Yahoo. Author has defined four leadership styles that make a leader as a perfect leader. Yahoo CEO Marissa Mayer may have launched her career in tech as one of Google's first employees, but her meteoric rise hasn't come without problems.. Marissa Mayer’s 9 Principles of Innovation Google’s VP of search products and user experience shares the rules that gives the search company its innovative edge. . Both Mayer and the board are culpable of poor leadership. intentional focusing, instinctive response, inclusive behaving, purpose trusting, and relational being. Just about any company can be reinvented and reinvigorated with sound leadership - the obvious missing ingredient for Mayer and for the Yahoo board. About Marissa Mayer CV: Marissa Mayer has taught some lessons to a large number of professionals in the world through her well-structured CV. Transformational leadership capable of defining a compelling vision for the company on the one hand while also staying focused on each individual task is essential in organizations going through rapid change (Beugre, Acar, Braun, 2006). Coming on as employee #20, Mayer started writing code and working with engineers to improve the platform. Mayer formerly served as the president and chief executive officer of Yahoo!, a position she held from July 2012.It was announced in January 2017 that she would step down from the company's board upon the sale of Yahoo! Great leaders … It was obvious from the early days, at least to those paying attention, that Mayer didn't have the leadership chops to pull off the admittedly tough assignment of turning around the once iconic Yahoo brand. During her half-decade spent running Yahoo!, Mayer’s leadership style was under intense scrutiny. Culture is often talked about but rarely understood. "Mariss Meyer Leadership Effectiveness" (2014, August 16) Retrieved December 12, 2020, from https://www.paperdue.com/essay/mariss-meyer-leadership-effectiveness-191160, "Mariss Meyer Leadership Effectiveness" 16 August 2014. Photo. They tell stories to make an emotional connection with their audience. Being a CEO is tough, and no doubt, being a CEO leading a major business transformation is even tougher. She has experienced only tepid buy-in on her vision, and her execution has been flawed as a result. Mayer has completely missed the biggest lever a CEO has to pull - culture. Marissa Mayer has sat behind the wheel at Yahoo for nearly four years. Marissa Mayer failed to adapt to the organizational culture of Yahoo and exhibited a transactional style of leadership and low level of emotional intelligence. Bibliography Mayer's leadership seems to be more about Mayer than those she is responsible for leading. 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